The BeerBox company is a wholesaler, founded with the aim to bring the beer from Zajecar to the residents from the Balkans (in Austria) closer.
The popular beer with the red label is always highly praised and longed even beyond national borders. This is where we saw a large market gap and made ourselves the task to close it.
For the lead-in on the Austrian market, according to a specially conducted survey, the 0.5l can and 0.33l glass bottle of the bright draft beer are best suited.
The launch will be intensively promoted via television / newspaper / Social Media. TV commercials on the most popular TV channels that can be received via cable or satellite TV, adverts and editorial announcements ensure high media presence and high reach of consumers.